Strongly Sustainable Business Models: A Personal Journey into Future-First Practices
Over 70% of Fortune 500 companies now publish sustainability reports—yet fewer than 12% align with “strong” ecological thresholds. Can profit-driven models coexist with planetary boundaries? Drawing from OCAD University’s SLAB research and personal insights, this analysis unpacks the emerging paradigm of strongly sustainable business models (SSBMs)—a practice demanding radical redesign, not incremental fixes. Defining Strong Sustainability: Beyond Buzzwords … Read more